Affiliate marketing offers many opportunities for digital marketers, but it can also pose a number of threats. When executed haphazardly, an affiliate marketing program can devalue a brand. Here’s how to avoid this happening to your client’s brand: Keep your messaging...
Affiliate marketing is basically an online marketing version of business referrals. It can be explained as a way for a company to sell its products by signing up individuals or companies (“affiliates”) who market the company’s products for a...
